Introduces our participants to creative development and the skills of copywriting. The broad-based workshop covers advertising and sales writing across a variety of media which includes television, print, radio and digital. Participants can expect to raise their standards of writing and be more aware of how to make a strong and effective communication.
Upon completion of this workshop, participants will be able to;
Get an idea and how to Overcome Writer's Block
Construct a copy, examine writing techniques and learn about the finer points in writing
Develop storyboards, write for TV Commercials and online videos
Write for eDMs (Electronic Direct Mailers), Blogs, Sales Letters and Press Releases
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