Marketing has a vital role to play in driving business development, from understanding customer needs to communicating to consumers the benefits of products and services.
This programme combines core topics in modern management with the skills and techniques of marketing, providing a solid grounding in the theories and practice and preparing you for a successful career in the field of marketing.
You will explore key areas of management, ranging from accounting and business statistics, to marketing management, consumer behaviour, marketing research and ecommerce.
The Bachelor of Science (Hons) in Management with Marketing programme can be completed in a minimum of 18 months (Level 2 & 3) in Singapore.
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- (Awarding University) Royal Holloway, University of London
- (Local Institution) Kaplan
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